Amazon confirmed to ZDNet that Prime Day 2020 will begin on Tuesday, Oct. 13. The event will kick off at 12am PT/3am ET and end 24 hours later on Wednesday, Oct. 14 at 11:59pm PT/ 2:59am ET.
Early Prime Day 2020 deals are available starting Monday, Sept. 28, with additional early deals leading up to Prime Day in October. For instance, starting Oct. 6, you will be able to save $40 on the Amazon Echo Show 5.
Amazon postponed Prime Day this year by a few months due to the pandemic. It even told ZDNet that Prime Day will look different this year: “Out of respect, there won’t be as much of the traditional celebratory, confetti-filled experience on site.”
But Amazon is still hoping that Prime subscribers will still consider Prime Day a useful event that finds “positive ways to help” during these “unprecedented times, especially heading into the holidays and gift-giving.”
As in prior years, this Prime Day page will be the official event landing page. Be sure to check out ZDNet’s Prime Day 2020 hub, too, where we will round-up the best deals available for businesses and provide tips and tricks on how to master the sale.
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